To be truly successful, online communities must offer members anywhere, anytime access. This becomes a complex, and costly, challenge when attempting to develop mobile applications that work on all combinations of carriers, platforms and mobile device models. That kind of development effort can easily take a team of experienced programmers a year or more to get versions of your application running on just half of today's mobile handsets – and the costs would be enormous. And, developing multiple versions of an application in this serial manner usually means deploying it serially too – deploying each version as it becomes operable on each combination of carrier network and handset device model. That means that only some of your members would have mobile access to begin with while the rest wait, creating an undesirable "haves" versus "have-nots" conflict within your community.

The Trilibis SmartPath™ Mobile Publishing Solution solves these problems, and more.

SmartPath™ is a flexible software solution that delivers a richer user experience to members of online communities, and extends connectivity and content to virtually any wireless device. This ubiquitous connectivity stimulates user participation by delivering private access to services and relationships, while becoming an essential part of users' daily routines. SmartPath™ ensures rapid, non-staggered deployment of your mobile community applications so all of your members can access them right away and at the same time.

In addition to ensuring total and simultaneous accessibility to all of your members, SmartPath™ includes SmartSeller™, a billing engine that integrates with mobile carriers' billing systems. SmartSeller can automatically bill for membership fees and for any new products or services you want to offer – even low-price items for which credit card billing is impractical. And, because your members don't need to enter credit card information, buying is easier and more appealing and that helps increase sales.

Providing anywhere, any time access to all of your members and driving new revenue. That's SmartPath™.